People matter

15/05/2026 | DIVERSITY & INCLUSION

People matter

 
A client comes to the company with a very specific request: a custom-built electric motor for wind turbine blades, designed to withstand violent gusts, temperature fluctuations, and constant vibrations over time.
In production, components are machined to extremely tight tolerances, measured to the hundredth of a millimeter. In quality control, every parameter is tested across multiple dimensions: strength, efficiency, and durability under stress. In electronics, the control system is fine-tuned to ensure stability even in the most extreme conditions. In coordination, all these elements come together to form a single, coherent system.

When the motor is switched on, it starts immediately. Without hesitation.

But that result is never the work of just one person—it’s the precise sum of different skills and expertise. If even one step is overlooked, the motor doesn’t work.

The same is true within a company. Every project is unique, just like the people who make it possible. Each individual makes an essential contribution, and it’s precisely these specific skills that make the difference every day.




And this is where something fundamental comes into play: respect.

Respect is a simple word, but it’s often reduced to politeness or formality. In reality, it’s much more—it’s the foundation on which healthy relationships, effective collaboration, and credible leadership are built. It’s not enough to mention it in a code of conduct in a generic way; it has to be practiced every day—in the words we choose, in how we listen, and in the decisions we make.

Because the language we use is not neutral. Expressions like “managers decide” or “others execute” oversimplify reality and create distance. In practice, results always come from the meeting of different skills, from dialogue, and from the concrete contribution of all the people involved, everyone in his own role and responsibility level.

Respect, then, is not just etiquette. It’s active listening, the ability to suspend judgment, and attention to context. It means recognizing the value of other people’s work, making space for ideas, and creating conditions in which everyone can express their opinion and potential.

A company culture built on respect creates environments where people feel heard, valued, and free to contribute without fear.

The result is the same as with the motor: a system that truly works, because every part is recognized, every contribution is necessary, and every person is part of the outcome.

In the end, respect is this: the tangible way in which, every day, we make it possible to work well together.



What we can do?


Even small, everyday actions can make a difference. Recognizing the value of each individual doesn’t require major changes, but simple attention to relationships and how we interact with others. For example:
  • Instead of always using generic terms like “workers” or “office staff,” we can highlight the specific expertise of each person or group by using expressions such as “those who handle assembly,” “the production team”, “the communications team,” “the design team”, and so on.

  • Communicating our needs clearly and directly, using language that is assertive which helps avoid misunderstandings, but in a respectful way. For example, instead of saying “this isn’t good,” it’s more helpful to explain in detail what the issue is and what the correct approach should be.

  • When something isn’t immediately clear, we should pause and ask for clarification. Asking questions - when done respectfully - doesn’t mean questioning someone else’s work, but rather understanding it better in order to collaborate more effectively.


To explore further:
respect for people and expertise -
a few useful resources

To help build a workplace grounded in respect for people and the value of expertise, here are a few resources to watch and listen to. They offer useful insights into these topics and help translate them into concrete, everyday behaviors at work:
Listen to
a TEDx talk by Marco Ferrari, in which he explains how a company’s success ultimately depends on its people. Starting from his passion for mathematics, he builds “functions” to illustrate a simple but often overlooked principle: creating the conditions for everyone to express their full potential. Because skills matter—but it’s the context in which they are recognized and valued that truly makes the difference.

The Human Factor: Skills and Attitude
Watch
Palazzina Laf, an Italian film that shows how everyday language in a factory—through desires, silences, and industry-specific jargon—can consolidate stereotypes, prejudice, and divisions between blue-collar and office staff, with impacting consequences for both work and human dignity.
Palazzina Laf


A commitment that involves everyone

The commitment to practicing respect is not something abstract—it takes shape every day in the way we work together. It means truly listening, recognizing everybody’s contributions, and avoiding oversimplifications that create distance.
It is through these concrete behaviors that we build an environment where people can collaborate with trust, express their skills, and contribute to a shared outcome.