Lafert continues to enjoy great success in the Chinese market. All sales targets were met during 2014 and all those set for production which included projects for the introduction of new products. Lafert has also consolidated its position in the core sectors thanks to the strengthening of relationships whilst acquiring new customers and partners.
“In 2015”, says Paddy Zhou, Country Sales Manager for Lafert Suzhou “Lafert will continue to guarantee the quality and excellence of its products. Concrete evidence is the ISO9001:2008 Certification that was recently obtained. Meanwhile we will focus on the development of new businesses to expand our network of customers and partners. Many new customers have tested Lafert motors and have been more than satisfied. We put customers at the centre, we listen to their needs - both technical and design - and we follow them throughout designing and prototyping phases”.
“Lafert combines high quality with energy efficiency and”, continues Paddy Zhou, “has proven to be the ideal partner for system integrators who have the know-how in supplying industrial solutions. Our strategy is to develop and manage strong partnerships with major players among industrial machinery manufacturers, integrators and distributors with strong technical expertise”.
There is a strong focus on the industrial robotics sector, which is continuing to grow in the Chinese market, the largest market in the world. Data, in fact, confirms that China will maintain a 30-40% annual growth rate for the next 5-10 years. “Towards these new industrial horizons and with years of experience in this sector”, adds Paddy Zhou, “Lafert will play an increasingly strategic role among the main players of the Chinese market”.
Lots of innovations also for next SIAF Exhibition in March, the largest international exhibition of industrial automation in southern China, with over 450 exhibitors and more than 25,000 visitors. “Last year, lots of companies were impressed with the large range of Lafert servo motors as well as our ability to quickly make customised products for specific applications, meeting specific customer needs. This year 2015”, Paddy Zhou concludes, “we will surprise them once more with many other innovations”.
SIAF STAND DETAILS: HALL. 2.2 - STAND F15